- January 25, 2017
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Source: Mindvalley.com
- June 28, 2016
- 0 Comments
A common theme I hear among my friends who are business owners is that they rarely get support from their family and friends. My response is always, "I'm not surprised!".
When starting a business, you have a detailed outline on
what you plan to offer, who you plan to engage, and what results you expect to
see. You are thorough and very optimistic. Then months later, you are crushed
when you don't see your dream pan out.
Many of my friends have funded their starts-up from their
savings and are eager to replace their investment but that never happens. One
of the first things I ask is, "who did you market your product to?"
Too often, I hear that the business plan started with family and friends with
hopes that their family and friends would buy the product AND share
it with their associates. After months of trying to engage them, they finally
give up.
According to Bloomberg, 8 out of 10 entrepreneurs who start
businesses fail within the first 18 months. A monstrous 80% crash and burn!
With most business failing in the first year, it important to position your
business to go beyond this point and standout in its. Not having a clear
marketing plan is a major pitfall and having one that starts with family and
friends is just as bad. Your sole plan should never begin with connecting with your small circle. From your perspective, you assume that if you have a
dream, those around you have the same dream. Simply put, that is not so.
-
Several reasons your "inner" circle may not
support your business is:
- They
don't have any interest in the product you are selling.
- They may not have a need for your product or service.
- They
are not aware of your product or service.
- They
have supported past endeavors.
Then again, you may have people who just don't value what
you do, and that is okay! Your goal should be to expand to people you have
never met in new markets. By expanding to new markets you position yourself to
see faster growth and develop returning customers.
Yes, it may be discouraging that your "inner
circle" doesn't share the dream or passion you may have or that they don't
value what you do enough to support you, but this doesn't have to be the end of
your business. The world is filled with millions of people who may have a need
for your product. You just need to find them and engage with them. A core
fundamental of consumer experience is to ensure that customer interactions are
designed and not left to chance. You should meticulously engineer the
experience and engagement through structured actions that represent where you
want to be in the future. Consider engage local businesses, online partners,
and non-traditional marketing. Ensure that your plan is “enjoyable”, “easy” and
“meets the needs” of your customer.
Share your business plan with family and friends but don't build your business on them. When it is all said and done, don't become bitter or envious
when you see those close to you supporting others. Help them support others
and know that in time, your support will come if you do the right thing and work
hard.
Know your brand, know your market, and know your worth!
Add your business to the Curated Connections group: Add Business to our business registry
Shop Unik Treats: Unik Treats
- June 21, 2016
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- Dazzling
- Delightful
- Divine
- Exquisite
- First-class
- Flawless
- Immaculate
- Impeccable
- Indomitable
- Joyous
- Luscious
- Majestic
- Marvelous
- Matchless
- Mesmerizing
- Nonpareil
- Peerless
- Phenomenal
- Premium
- Priceless
- Prime
- Quintessential
- Radiant
- Ravishing
- Remarkable
- Scrumptious
- Splendiferous
- Stupendous
- Sterling
- Sublime
- Top-notch
- Transcendent
Of course, each word has a slightly different meaning but if appropriate, consider using each as a substitute.
Are you a clever wordsmith? What alternative words do you use for "awesome"?
- June 09, 2016
- 0 Comments
- May 03, 2016
- 0 Comments
Sincere thanks never grow old. There are many ways to say "thank you" for awards. It is vital to show appreciate to anyone who takes the time to recognize your work. Here are few ideas on how to start an email to thank the person that gives you an award.Express your gratitude for the award, raise, bonus, or benefit.
- I appreciate your honoring me with this award.
- What a way to recognize a hard year’s work! I’m thrilled.
- Thank you so much for recognizing my contributions this year with the XYZ Award.
- I’m so pleased you’ve selected me as a recipient of this year’s XYZ Award.
- This award makes my work ever so much more enjoyable and challenging.
- I appreciate so much your thoughtfulness in designating me for this award.
- This award is certainly an honor. I do appreciate the recognition.
- What a surprise! I am so appreciative of…
- I want to thank you sincerely for your recognition of my work.
- Thank you so much for the recognition you have offered in this way.
- I was so pleased to learn of the…award.
- Your selection of me for the…award is such a great and unexpected honor.
Compliment the organization for providing such recognition and opportunities to excel.
- Our organization provides so many opportunities for growth and service that it’s difficult not to excel in something.
- Your organization is one I’ve come to depend on for leadership and up-to-the-minute information about our industry.
- Our company, I think, once again proves itself mindful of the need to compete for excellence. This award is just one way they let us as employees share in their success.
- I appreciate the farsightedness of our organization’s leadership in establishing such awards to encourage excellence.
- The award distinguishes our company as one with a real commitment to helping its employees reach their highest potential.
- I appreciate the opportunity to work in a setting where people care about quality and commitment.
- The organization has provided the freedom, time, and financial support to complete this work.
- Our leadership is to be commended for encouraging employees to give their best by making such opportunities and recognition available.
- You are so gracious to recognize my work in this way.
- So many of you have contributed to my personal and professional growth I feel as though I should accept the award on behalf of all of us.
- Thank you so much; I’ll do my best to represent our organization according to the standards this award represents.
- Though I feel quite undeserving of this award, I certainly appreciate your thoughtfulness in presenting it to me.
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- October 22, 2015
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|| Jessicahixonwalker.com ||
People are always seeking new job opportunities and managers are no different. Therefore, it is inevitable that during your career you will have a new manager. During the transition it vital to work with your new boss to ensure you get off on the right foot.
I recently got a new boss so I began to think about the proper way to welcome her to the team. There are many ways to say hello but what is most appropriate? That led me to Google. While "googling" how to welcome a new boss when I stumbled upon this very fitting article on MSN's Money site. The article is titled "5 ways to win over your new boss". The article provides suggestions on how to say hello, as well as, ways to engage your boss in your current task. Check it out and let me know what you think
- Read More Here: New Boss Tips
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- October 21, 2015
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